.Motel 6 Conferences – 3 consecutive years
Event branding and production of the annual Motel 6 & Studio 6 Franchise Conference. Designing, planning and executing the Motel 6, 2018 Convention for over 1,500 attendees. The program objective was to create a dynamic event identity and environment that would serve as a platform for executives to communicate business goals, inspire brand alliance and build camaraderie between three very unique attendee types.
This three day convention, held at the Hard Rock Riviera Maya, was designed with a combination of business sessions (General, Breakout, Trade show, Q&A Panels and Training), award presentations, team building, networking and FUN!
My Role: Concept & event brand design, including the design of all branded print & digital communication elements, digital screen content and signage and wayfinding elements and environmental displays.
Motel 6/Studio 6 - The Magic Within
2017 Event Theming, Branding & Art Direction
Event branding and production of the annual Motel 6 & Studio 6 Franchise Conference. Designing, planning and executing the Motel 6, 2017 Convention for over 1,500 attendees. The program objective was to create a dynamic event identity and environment that would serve as a platform for executives to communicate business goals, inspire brand alliance and build camaraderie between three very unique
attendee types.
This three day convention, held at the JW Marriott Orlando Grande Lakes, was designed with a combination of business sessions (General, Breakout, Trade show, Q&A Panels and Training), award presentations, team building, networking and FUN!
Event branding of the 2019 Motel 6 & Studio 6 Franchise Conference.
My Role: Event brand development and design
